9 a.m. Start Times are Old-Fashioned

Meetings that start after 10 a.m. Last year, I attended the Wisdom 2.0 Summit in San Francisco.  The conference is a convergence of enlightenment and business. There was a lot of great discussion and some very forward-thinking people doing things like embracing yoga and meditation in the workplace, something that The Fool has done for a while now.

Most of the attendees were locals rolling in from around the Bay Area.  So, discussions around coffee in the morning naturally drifted to the traffic everyone had just battled to get to the conference. The organizers had, like many businesses tend to do, decided to kick off at 9 a.m.

This forced attendees to be there for what many consider the most stressful part of the day.  So many people in the U.S. are rushing around in the morning, trying to hustle out the door to get on the highway with millions of others to get to work – toward the exact same start time.

At The Fool, we work hard to avoid scheduling anything before 10 a.m., which, we know, is not the norm.

But we’re okay with that. We like being different and innovative. We find our Fools are happier with that extra hour for themselves to get in early or late, meditate, work out, get through some emails, or maybe to just avoid all of the traffic.  No one seems to enjoy the pressure of a 9 a.m. start time. It makes the rest of the day that much longer.

I have to laugh at the irony of what, for many at the conference, was a stressful start to a very enlightened and beneficial day. I couldn’t help but wonder how much more beautiful the experience could have been if it started at 10 a.m. I could have had an extra cup of coffee!

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